Prince Federico Pignatelli della Leonessa, born in Rome in 1969, is the founder and chairman of Pier59 Studios, the world’s largest and most prestigious multimedia studio complex. Established in 1995 in New York City’s Chelsea district, Pier59 Studios has become a cornerstone of high-end advertising, fashion, and entertainment production. Known as “The Hollywood of Multimedia,” the studios have set the gold standard for creative spaces, hosting iconic campaigns collaborating with the world’s leading brands and talent.
Pignatelli’s vision for Pier59 Studios was shaped by his earlier career in international finance, where he held leadership roles at EF Hutton International, EuroMobiliare Bank, Lademburg & Tallman and other major firms in Geneva, Lugano, London, and New York. He later founded his own investment banking firm, EuroCapital Partners, along with following his passion for photography, design, and media.
In every endeavor, Pignatelli’s entrepreneurial spirit and creative expertise have been the driving forces behind his success. At Art and Fashion Group (AFG), his holding company, he oversees The Industry Management Group, representing over 500 top talents; VRAccelerator, a leader in virtual reality innovation; AFG Media; and Amazon Film Production. His leadership extends to his NexTech Capital Management, where he invests in cutting-edge technologies like semiconductors, AI, Quantum and virtual reality, ensuring his impact on innovation spans in multiple industries.
The design and operation of Pier59 Studios are a testament to Pignatelli’s unique blend of business acumen and creative vision. From conceptualizing groundbreaking spaces to shaping the future of multimedia production, he has established himself as a pioneer at the intersection of art, technology and commerce.