Events

Netflix Upfronts

Full Studio Activation  

Netflix’s inaugural in-person upfronts provided media with an immersive branded experience.  The studios were transformed into a real-world experience of some of Netflix most iconic and popular shows, including a mock version of Squid Game, a string ensemble with characters in period costume to celebrate the new season of Bridgerton and a gastronomic experience inspired by the many cooking shows on Netflix housed within Pier59’s iconic café and deck with gorgeous views of NYC and the Hudson River. All of this was tied together through the use of Pier59’s studio-wide LED displays controlled by advanced Disguise display systems to be perfectly synchronized to the exacting details of the 2-day event.

Cloudera Evolve24

Full Studio Activation  

Pier59 Studios hosted Cloudera Evolve24, a premier Data and AI conference that brought together industry leaders, innovators, and experts to explore the possibilities of “Trusted Data Today for Tomorrow’s AI.” The event featured an extensive program including keynote presentations, customer sessions, an expo zone, and one-on-one meetings with Cloudera experts. Utilizing Pier59’s state-of-the-art 65-foot LED MegaWall, the corporate keynotes delivered visually dynamic and impactful presentations, immersing the 400+ attendees in cutting-edge discussions on data management, AI strategies, and market trends

Chivas The Venture

Featuring Studios 1, 4, 5, Stage C, The Deck, and the Studio Café  

Chivas Regal utilized Pier59 Studios’ versatile event spaces for The Venture, a program dedicated to supporting startups that drive positive social impact through funding, resources, and mentorship. The event brilliantly leveraged the venue’s column-free areas to create a central stage for the main presentation. The scope of the event extended to Studios 4 and 5, as well as Pier59’s stunning deck, seamlessly blending indoor and outdoor experiences to enhance the event’s ambiance and reach. Guests enjoyed breathtaking views of One World Trade Center and the Hudson River from our private restaurant, adding to the event’s appeal.

Azuki Enter The Alley

Featuring Studios 4, 5, 6, Stage C, and The Deck 

Azuki’s “Enter the Alley” event at Pier59 Studios transformed the venue into an immersive night market, showcasing its capacity to bring digital worlds to life. With an extensive buildout and advanced audio-visual design, the event highlighted Pier59’s ability to meet both creative and technical demands, offering a vivid example of how the space can be adapted for unique and innovative experiences.

Pier59 Studios Virtual Production Launch

In February 2023, Pier59 Studios redefined video production with the launch of its cutting-edge Virtual Production stage, the world’s largest and most advanced setup in the Northeast.

At its core is a 65-foot curved LED screen and 40-foot articulating ceiling with over 25 million pixels and 25 billion colors. Supported by a 4K system generating 200 teraflops of power, it delivers interactive, image-based lighting at 1500 nits for photo-realistic effects.

This revolutionary setup combines real-time CGI with live-action filming, offering unparalleled control, flexibility, and cost savings. Filmmakers can adjust time, weather, and environments instantly, eliminating expensive sets and travel.

New York Fashion Week

Featuring Studios 1, 4, 5, And Stage C 

For over two decades, Pier59 Studios has been a premier destination for New York Fashion Week (NYFW), hosting some of the world’s most renowned designers and their boundary-pushing collections. Our expansive, adaptable studio space has been transformed time and again into striking, creative environments, providing the perfect backdrop for high-profile runway shows and exclusive presentations. Iconic designers, fashion insiders, A-list celebrities, and industry leaders have graced our venue for NYFW. 

With 110,000 square feet of customizable space, cutting-edge production technology, and unparalleled service, Pier59 Studios is the go-to location for fashion’s elite.

Braze LTR

Full Studio Activation  

The 2019 Braze LTR (Long-Term Relationships) optimized Pier59 Studios for their guests by transforming its open layout into a dynamic environment that reflected the company’s focus on customer engagement and innovative technology. The venue’s high ceilings and modular spaces were used to create immersive brand experiences, including interactive installations and breakout areas. Our cutting-edge in-house production equipment was utilized to ensure seamless audiovisual presentations, while strategically placed networking zones allowed attendees to connect and engage throughout the event.

Fathead Film Screening

Featuring Stage C, The Deck, and the Studio Café  

Director C. Craig’s innovative independent film Fathead came to life at Pier59 Studios in a spectacular screening event featuring the Northeast’s largest Virtual Production Stage. The 65-foot-wide LED MegaWall delivered breathtaking clarity and immersive visuals for an audience of 100, showcasing every detail of the film’s stunning imagery and intricate storytelling.

After the screening, attendees engaged in a lively Q&A session with the film’s producers, gaining behind-the-scenes insights into the creative process. The evening concluded with a networking reception in the Pier59 Café, offering guests the chance to connect with filmmakers and industry professionals in an inspiring atmosphere. This event highlighted Pier59’s ability to elevate both creative content and audience experiences.